Cycle Ireland have developed a new app aimed at presenting maps and directions for some of the country’s best routes on smartphones. The Cycle Ireland website caters to those visitors seeking a cycling vacation in Ireland.
The Cycle Ireland App will feature hundreds of Ireland’s most scenic cycling routes located throughout the country, many of which pass some of Ireland’s more renowned attractions and covers almost 6,800 km.
For a better overall idea of what there is to see on particular routes, photos, videos and route descriptions can be viewed on the Cycleireland.ie website and on the app.
Ireland a distinctly strong cycling tradition with success on the international stage with the likes of Stephen Roche and Sean Kelly. Bord Fáilte wishes to target a potentially significant market of 20 million cycle tourists and it is estimated that as many as 170,000 cycling enthusiasts and tourists will plan independent vacations in Ireland‘s countryside this year.
James Harrington is the app’s creator and envisages a significant opportunity for Irish tourism in the future.
“The popularity of cycling is exploding in Ireland. Visitors who cycle here spend €200m per annum mainly in rural areas. The Giro d’Italia Big Start in May will showcase our countryside to millions of cycling fans across Europe.
“Our huge network of back roads is a superb cycling resource but is under-utilised as they can be difficult to find and navigate. We need to get the message out to the key markets of the UK, Germany, France and the Netherlands, online and on mobile, just what is available to cyclists here. We want to create millions of memorable cycling trips with the Cycle Ireland app.”
Cyclists will be able to get their hands on the app which is available on both iPhone and Android for just €4.99, while a free version entitled Cycle Ire Lite is also available and features four routes.